Twitter is a great platform for sharing content and discussing trending topics, but possibly it is many handy usage is actually for customer care and issue managing. Numerous brands have even their customer that is own support accounts, staffed by a group that responds to questions and dilemmas.
To streamline the consumer solution procedure, many organizations put up an auto-responder to acknowledge @mentions on Twitter and guarantee the client that their issue has been managed. But it is territory that is dangerous because auto-responders may cause some embarrassing fails – none way more than the Bank of AmericaвЂ™s Twitter fiasco through the Occupy movement.
After A occupy activist ended up being chased away from a Bank of America building by authorities in New York, he chose to tweet the photo and mention @bankofamerica within their 140 figures.
The bank was quick to reply as with most@mentions.
But, the answer had been an auto-responder with a generic вЂњThank you for calling us. How do we help?вЂќ message.
Now, if you’re wanting to purchase a brand new charge card or raise your card limitations, an auto-reponder using this message could be appropriate. Continue reading “Allow me to tell in regards to the ‘possessed” social media account”